SHANAZ PASHA
  • SHOP
  • BIO
  • BLOG
  • CONTACT
  • PORTFOLIO

Storytelling

1/10/2021

 
For this challenging Time Based Design project called Design for Good, my focus is to effectively tell a story using kinetic typography and a good script. Prior to this project, I had no knowledge of script writing, character development, or animating typography. The project was to create a short motion design that interests people to participate in a not-for-profit humanitarian cause. I chose to design this project completely from scratch, with no found sound or imagery, and to limit it to kinetic typography. The greatest challenge was to strike a balance between the sober reality of homelessness, and an optimistic, empowering outlook that moves the viewer to answer the call-to-action. I intentionally refrained from including facts and statistics, and chose to design an emotional appeal. After two years of extensively working on design and advertising, this is my simplest, and most challenging project yet. I used Adobe After Effects, and Premiere Pro.

Comments are closed.

    Archives

    February 2021
    January 2021
    November 2020
    October 2020
    September 2020
    August 2020
    July 2020
    May 2020
    February 2020
    January 2020
    November 2019
    October 2019
    May 2019
    April 2019
    March 2019
    February 2019

    Categories

    All

    RSS Feed

  • SHOP
  • BIO
  • BLOG
  • CONTACT
  • PORTFOLIO